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Project Tapestry Privacy Policy

 

Otsuka Precision Health, Inc. 

PROJECT TAPESTRY 

PRIVACY POLICY 

Last updated July 9, 2026 

  1. INTRODUCTION AND APPLICABILITY      

This Privacy Policy describes how Otsuka Precision Health, Inc. and its affiliates  (collectively “OPH,” “we,” or “us”) handle your Personal Information when you visit the Project Tapestry website, https://project-tapestry.com/ (the “Site”), and the use of any of our associated websites and/or online properties (either linked by OPH and/or by our affiliated companies (the “Services”), which include the Site.   Project Tapestry is a web-based digital resource intended to support women nearing or of menopause age as a data platform that combines self-reported structured health data with personal narratives to help women understand where they are in their menopause journey and guide informed conversations through personal insights. If there are any terms in this Privacy Policy that you do not agree with, please discontinue use of our Services immediately. 

  1. CATEGORIES OF PERSONAL INFORMATION WE COLLECT 

Depending on how you interact with the Services, we may collect the following categories of “Personal Information” (meaning data that identifies you or can reasonably be linked to you): 

  • Contact information, such as your email address. 
  • Demographic information, including your age and date of birth, gender, race or ethnicity, and employment status.  
  • Reproductive health information, such as menustral status, menopause stage, current reproductive medications. 
  • Health information, such as self-reported health status, health conditions, treatment, or inferences about your health.   
  • Information about caregivers and dependents, such as caregiver responsibilities. 
  • Information collected from surveys, such as information on the type of healthcare provider who manages your condition(s), any devices that you may use to manage your condition, your medication regimen and supplies and general information about your health.   
  • Information shared while visiting the Site, such as personal narratives and experiences. 
  • Other information that we may collect, which we will process as described in this Privacy Policy or as otherwise disclosed. 
  1. SOURCES OF PERSONAL INFORMATION 

We collect your Personal Information in the following ways: 

  • Directly from you, such as when you input information about your personal experiences and through your interaction with our Site.  
  • Your personalized insights, such as recommendations or inferences about your health status.  
  • Data partners, such as business-to-business partners, clinicians and research institutions. 
  • Healthcare providers, such as doctors that provide feedback on your personalized insights. 
  • Automatically collected, such as when you visit, use or navigate the Services, including through cookies and similar technologies, information about how and when you use our Services and other information, such as the date/time stamps associated with your usage, pages and files viewed, searches and features you use. 
  • Use of Artificial Intelligence (“AI”) tools, such as software applications that incorporate AI technology, or when you directly provide your Personal Information using prompts or questions. 
  • Third party sources, such as public databases, advisors and agents, affiliates, internet service providers, operating systems and platforms, data brokers and analytics providers, marketing companies, business partners, or other third parties or vendors. 
  • Public information, such as if you post information about us or engage with us on third party platforms, we may collect personal information about you from that third party platform or account.  For any information you may make public on a third-party platform, please consult their respective privacy policies for information about how they may use and disclose your Personal Information. 
  1. USE OF YOUR PERSONAL INFORMATION 

We may use your Personal Information to operate and improve our business, including:  

  • To provide the Service. We use your Personal Information to provide the Site and Services, combine your user-reported health data with existing clinical literature, and to deliver personalized insights for informational purposes as an advocacy toolkit.  
  • For research and study-related purposes if you opt in. When you choose to participate in research-related activities, we use your Personal Information to create your profile, determine your eligibility for a study, enroll you in a study, conduct research-related analyses, present research data to you, or for other study related services (such as identity verification and payment).  
  • To develop, improve, and personalize our products and services. We use your Personal Information to conduct analytics; to help improve, develop, and evaluate the Site and Services; and to develop new products and services. We also monitor the effectiveness and functionality of the Site and Services, personalize your experience, and consider potential improvements to the Site and Services. 
  • To communicate. Your personal information is used to communicate with you, to respond to inquiries, to provide support, to request feedback and to provide product, service and new feature information and/or information about changes to our terms, conditions, and policies. 

 

  • To send you marketing, advertising and promotional information. We and/or third-party advertisers and ad networks may use personal information for marketing, advertising, and measurement purposes.  

   

  • For legal, compliance, and safety purposes. We use your Personal Information for purposes such as complying with our policies; legal, reporting, and similar requirements; investigating and responding to claims against us, our personnel, and our customers; for the establishment, exercise, or defense of legal claims; protecting our, your, our customers’, and other third parties’ safety, property, or rights; detecting, preventing, and responding to security incidents and health and safety issues; and protecting against malicious, deceptive, fraudulent, or illegal activity. 
  • For use by AI tools.  Your Personal Information may be used and processed by AI tools to understand your preferences and tailor your responses in connection with our Services, to operate, customize, and improve our AI tools, including analytics, and to detect fraudulent and suspicious transactions and activities. 
  1. DISCLOSURE OF YOUR PERSONAL INFORMATION  

We may disclose your information to companies outside of OPH in the following situations: 

  • Vendors and service providers.  We may disclose your Personal Information to companies that assist us with our business functions, such as IT providers, security services, data storage, website hosting and other support functions. 
  • Technology services providers: OPH may disclose your Personal Information or make it accessible to companies that provide certain technology and services to you or us, such as Google Cloud, AWS, and/or similar technology companies. 
  • Healthcare providers and healthcare support providers: We may also disclose Personal Information to third parties that provide healthcare services or healthcare support services to you, such as healthcare providers and laboratories.   
  • Data partners: In order to provide better Services to you, we may disclose information about you to our data partners in order to obtain supplemental health information about you. 
  • Research partners: If you choose to participate in research studies, we may partner with other companies that use your information to conduct research or provide you with products or services, which may be on a joint or “co-branded” basis.       
  • Professional services companies: We may also disclose Personal Information to professional services companies, such as our external auditors, attorneys, accountants, and similar professionals, in order to receive services.  
  • Affiliates and subsidiaries: We may disclose Personal Information to our affiliates and subsidiaries, including parent entities, corporate affiliates, subsidiaries, business units, and other companies that share common ownership      
  • AI tools and third parties:  Our AI tools may use language models and technology licensed from third parties, or our Services may include third party software that use, stores, and processes language models.  To operate our AI Tools, we may share data you entered into them with these third parties.  We require these third parties to keep your personal information secure, and we do not permit them to use or share your personal information for any purpose other than providing our Services.   
  • Marketing, advertising and analytics providers. We and third-party marketing, advertising, and analytics providers collect personal information to implement and evaluate our Site and Services and for advertising, analytics, measurement and marketing purposes. The personal information is collected through cookies and other tracking technologies via our Site.  
  • Legal obligations, to authorities, and for safety: We may disclose your Personal Information to satisfy applicable laws or regulations, including those related to product safety and adverse event reporting, and in response to legal processes or enforceable government or law enforcement requests. We may also disclose your Personal Information if disclosure is reasonably necessary to monitor compliance with our policies and applicable terms of service; to detect, prevent, or otherwise address fraud, security or technical issues; or to protect the rights, property or safety of Verily, our customers, our users, or the public, as required or permitted by law. 

 

We do not share your information with third parties for such third parties’ direct marketing purposes.  

  1. DE-IDENTIFIED, AGGREGATE, AND ANONYMOUS INFORMATION 

We may de-identify, aggregate, or anonymize information to ensure it will no longer be identifiable to you.  We may use or disclose such data at our discretion, such as for statistical and research analysis. We do not try to re-identify this data unless we are required to or permitted by applicable laws.  

  1. CHILDREN’S PRIVACY 

Project Tapestry is intended for women experiencing perimenopause/menopause, ages 30-60.  Unless we note otherwise, our Site and Services are not directed to children under the age of 13 (or the relevant age as defined by applicable law) (“Children” or “Child”) and OPH does not knowingly collect Personal Information from Children. Unless otherwise specified, Children are not permitted to use the Site or Services, and we request that Children not submit any Personal Information through the Site or Services. If you believe your Child has submitted Personal Information, please contact us to request that we remove such information. Once we are aware of information entered by a Child, we will exercise commercially reasonable efforts to remove such information from our systems. 

  1. SECURITY 

We strive to maintain the security of your information by using reasonable and appropriate measures designed to protect our systems and the security of your Personal Information. However, we cannot guarantee the security of any information that is disclosed online.  

  1. LINKED THIRD-PARTY SITES 

We may provide links to other third-party websites through the Services solely as a convenience to you. However, such linking does not mean that OPH endorses, is affiliated with, or makes any representations about such third-party websites. Any Personal Information that you provide to such third parties will be governed by their privacy policies. We encourage you to review the privacy policies of any third-party website or application for details about what information is collected and how it is handled before providing any Personal Information. 

  1. COOKIES AND OTHER TRACKING TECHNOLOGIES 

Project Tapestry uses various technologies to collect and store information, including cookies, pixel tags, local storage, such as browser web storage or application data caches, databases, and server logs (which we will collectively refer to as “cookies”). 
 

  • Cookies. Cookies are text files that websites store on a visitor’s device to uniquely identify the visitor’s browser or to store information or settings in the browser for the purpose of helping you navigate between pages efficiently, remembering your preferences, enabling functionality, helping us understand user activity and patterns, and facilitating analytics activities. 

 

  • Web beacons, pixel tags, and similar technologies. Web beacons are tiny graphics with a unique identifier, similar in function to cookies, which are embedded invisibly on web pages. We or our service providers may use web beacons (also known as clear GIFs, web bugs, pixel tags, or action tags, among other names), in connection with our Site to perform functions like tracking the activities of visitors to our Site, helping us manage content, and compiling statistics about usage of our Site and Services. We or our third-party providers may also use pixel tags in emails to help us track email response rates, identify when our emails are viewed, and track whether our emails are forwarded. 

 

  • Embedded scripts and Software Development Kits (“SDKs”).  SDKs allow us to build and integrate custom experiences on our digital properties. Embedded scripts are temporarily downloaded onto your device from our web server, or from a third party with which we work, and are active only while you are connected to our digital properties and are deleted or deactivated thereafter.  SDKs function like pixels and cookies but operate in the mobile app context.  The primary app developer can install pieces of code (the SDK) from partners in the app, which allows the partner to collect certain information about user interaction with the app and information about the user device and network information. 

 

  • Local storage.  Local storage refers generally to other places on a browser or device where information can be stored by websites, ads, or third parties, e.g. HTML5 local storage and browser cache. 

 

  • Analytics. We and third parties use cookies and other tracking technologies to evaluate how visitors interact with our Site. We use these tools to help us improve our Site, performance, and user experience.  

 

  • Social Media. Our Site may include social media features offered by third parties such as Facebook and Instagram. These features may collect electronic and other internet activity information, such as your IP address and which page you are visiting on our Site. These widgets may set a cookie or utilize other tracking technologies to accomplish this. Social media features and widgets are hosted by a third party and your interactions with those features are governed by the privacy policies of the companies that provide them. 

 

We may use both first-party tracking technologies, which are set by us, and third-party tracking technologies, which are set by other parties.  Some of the tracking technologies we use may last solely for your browsing session and are deleted when you close your browser, while others are persistent and stored after you close your browser.   

 

Your Choices: 

You can control how we use cookies and other tracking technologies.  Please be aware that if you disable the use of tracking technologies, the functionality of our Site and Services may be negatively affected, and certain areas or features may not display or work correctly. 

  • Preference Center.  We may give you the option of adjusting your preferences about the categories of technologies we use.  When this option is available, you can configure your personal settings on our Cookies Banner and Pop Up on our Site or that may be presented as you use our Services.  If you use a different device to access the same digital service, you may need to manage your settings for each separate device you use. 

 

  • Browser Settings.  If you want to disable the use of certain specific tracking technologies or remove them from your device, you can disable or delete them using your browser settings.  Please be aware that not all tracking technologies can be deleted through browser settings.   

 

Do Not Track (“DNT”) is a privacy preference that visitors can set in their web browsers. When a visitor turns on DNT, the browser sends a message to websites requesting that they do not track the visitor. At this time, we do not respond to these signals.  

  1. PRIVACY RIGHTS 

Based on the applicable laws of where you live, you and/or your authorized agent may have the right to request know, access, change, delete or stop us from processing personal information in some circumstances. Please contact us as described in Section 16.  

  1. INTERNATIONAL TRANSFERS 

If you are accessing our Site or Services from outside the United States, please be aware that your information may be transferred to, stored, and processed by us in our US facilities and by those third parties with whom we may share your personal information in the United States and other countries. If you are a resident in the European Economic Area (EEA) or United Kingdom (UK), then these countries may not necessarily have data protection laws or other similar laws as comprehensive as those in your country.  

  1. NO DISCRIMINATION OR RETALIATION 

When exercising your privacy rights, we do not discriminate or retaliate against residents who exercise any of their rights described in our Privacy Policy.  Your exercise of these rights will have no adverse effect on your ability to interact or engage with our Services or the quality of our products and services.   

  1. RETENTION  

We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as safety, security, tax, accounting or other legal purposes). We may retain some information in our files such as to prevent fraud, troubleshoot problems, assist with any investigations, enforce our terms and/or comply with applicable legal requirements. 

  1. MODIFICATIONS TO OUR PRIVACY POLICY 

We will inform you of changes to this Privacy Policy that we make from time to time by posting the updated Privacy Policy here. Any changes will be effective immediately upon the posting of the revised Privacy Policy. We encourage you to review this page periodically for the latest information on our privacy practices. This Privacy Policy was updated as of the effective date listed above. 

  1. CONTACT US 

If you have questions or comments about this notice, you may contact us by emailing hello@project-tapestry.com  

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Built for women who want to understand what they are going through and advocate for what comes next.

¹ Dr. Susan D. Reed, (Healio, 2024)

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